Oregon Rose Pageant
About The Pageant
The Oregon Rose Pageant was founded with a heartfelt mission: to create a pageant experience that celebrates confidence, individuality, and inner beauty for contestants of all ages and walks of life. More than just a competition, this pageant was designed to be a platform for personal growth, community involvement, and lifelong memories. Inspired by the belief that true beauty blooms from within, the Oregon Rose Pageant provides a supportive and uplifting environment where participants are encouraged to embrace their uniqueness, share their stories, and step into their spotlight with pride. Whether it’s a contestant’s first pageant or they’re returning with experience, each individual is celebrated for their courage, kindness, and character. This pageant was also created with a desire to give back. Through community service opportunities and platform development, contestants are empowered to be more than just titleholders, they become advocates, role models, and voices for causes they care about. At its core, the Oregon Rose Pageant is about building confidence, creating friendships, and making a difference, all while wearing a crown that symbolizes much more than beauty.
About the Director
Christina Joann – Founder & Director
Hello and welcome! My name is Christina Joann, and I’m incredibly honored to serve as the Director of the Oregon Rose Pageant.
Pageantry has always held a special place in my heart, not just for the sparkle, gowns, and glamour, but for the personal transformation that happens when individuals are given the space to be truly seen and celebrated. I founded the Oregon Rose Pageant to create a platform that uplifts, empowers, and embraces contestants of all ages and backgrounds, allowing them to shine in their own authentic way.
My mission is simple: to help every participant step into their confidence, embrace their unique beauty, and connect with a community grounded in kindness, service, and self-growth. Every element of this pageant was created with intention and heart. From the moment you walk through our doors, my goal is for you to feel welcomed, valued, and absolutely royal.
A moment I am deeply proud of is being officially nominated for the 2026 Best Rookie Director Award at The Global Beauty Awards. This nomination reflects not just my work, but the passion, heart, and community that the Oregon Rose Pageant has already begun to build. It is truly an honor to be recognized on a global stage for something I love so much.
Outside of pageantry, I’m passionate about causes close to my heart, especially raising awareness for cystic fibrosis in honor of my sister. I also cherish time with my family and love encouraging others to pursue their dreams boldly and fearlessly.
Thank you so much for being here. I can’t wait to support you, celebrate you, and cheer you on as you bloom on stage.
Always,
Christina Joann
Director, Oregon Rose Pageant
Photo by: Amy Gaza Photography
Senior Producer
Sierra McCallister is the dedicated Senior Producer for the Oregon Rose Pageant, where she serves as a vital recruiter, supportive resource, and the creative force behind all upcoming events and volunteer opportunities. Working closely with Christina, Sierra is your go-to for any questions, ensuring smooth operations.
Beyond her invaluable contributions to the pageant, Sierra is a dynamic multi-business owner, including an award-winning salon. With over a decade in the beauty industry, her extensive expertise also encompasses being an educator, choreographer, pageant coach, mentor, and social media expert. She is also an internationally published model, certified pastry chef, and licensed nail technician and makeup artist.
When she’s not immersed in her professional endeavors, Sierra enjoys life as a devoted mother of two young children. Her commitment extends deeply into her community, as evidenced by her active support of organizations such as the Keizer Network of Women, Marion/Polk County Food Share, YMCA, and the Giving Basket Program, all focused on providing essential needs and support to underprivileged youth and families.